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BRODIE NORMANDIN
BRODIE NORMANDIN
MAKES COOL STUFF
SHORT-FORM CONTENT
TIKTOKS/REELS/SHORTS, ADVERTS, PREVIEWS
Here's a collection of short-form videos I've made for various clients, not necessarily showcasing the most successful work, but highlighting the different styles and ideas that I can cover. I am always happy to experiment with new content styles!
LYRIC VIDEOS
STYLISING AND ANIMATING TEXT TO FIT THE VISUAL
AND/OR CONTEXT OF THE LYRICS AS WELL AS
RESIZING/POSITIONING FOOTAGE TO FIT THE 9:16 RATIO
PRODUCT CREATION
TWO EXAMPLES OF VIDEOS I MADE TO HELP A LOCAL COMPANY GET THE BALL ROLLING, ADVERTISING THEIR PRODUCTS AND HIGHLIGHTING THE CRAFTSMANSHIP
IN-STORE PRODUCTION
CREATING CONTENT ON THE FLY, TRANSFERRING EDITING SKILLS FROM PC TO MOBILE, COMING UP WITH
NEW IDEAS AND USING TRENDING SOUNDS/TOPICS
POP CULTURE PARODIES
MICKING SPECIFIC TV SHOWS/MOVIES IN BOTH CONTENT AND EDITING STYLE. I FILMED BOTH OF THESE AND EVEN WON A BOX OF DUCKS FROM TUBBZ!
VIDEO GAME HIGHLIGHTS
FINDING ENGAGING WAYS TO PROMOTE A COMMUNITY
RAN 'GTA RP' SERVER TO NEW PLAYERS/FANS, AS WELL AS CELEBRATING COMMUNITY EVENTS
SIMPLE BUT EFFECTIVE
USING CLEAN LAYOUTS TO BRING YOUTUBE CONTENT TO PHONES WITHOUT ANY DISTRACTING EDITS OR FORCING THE VIEWER ROTATE THEIR DEVICE
MUSIC PROMOTION
HIGHLIGHTING PUNK MUSIC EVENTS/RELEASES,
STYLISING THE VIDEOS TO SUIT THE MUSIC WHILE
KEEPING INFORMATION BRIEF AND CLEAR
WIDESCREEN TO PHONE SCREEN
MAKING PHONE-FRIENDLY HIGHLIGHTS OF WIDESCREEN
CONTENT, REPOSITIONING AND RECREATING SHOTS
WHILE ALSO KEEPING THE TIKTOK OVERLAY IN MIND
STREAM HIGHLIGHTS
PROMOTING STREAMERS WITH SHORT BUT SWEET HIGHLIGHT CLIPS, ENHANCED WITH SIMPLE EDITING TO KEEP VIEWERS ENGAGED AND ENTERTAINED
KEEP IT CLEAN
WHEN I SAW ONE OF MY YOUTUBE CLIENTS POSTING HIGHLIGHTS TO TIKTOK, I NOTICED HOW MESSY THE LAYOUT WAS. CAPTIONS WERE TOO LONG AND USUALLY COVERED BY THE APP'S INTERFACE, CLIPS WERE ODDLY SPLICED, AND IT LOOKED GENERALLY UNAPPEALING.
I MADE THIS COMPARISON EDIT TO SHOW HIM HOW IT COULD BE CLEANED UP AND FROM HERE, I TEMPORARILY TOOK OVER EDITING DUTIES, HELPING HIM GAIN 7.2 MILLION VIEWS IN JUST 3 MONTHS, ALMOST DOUBLING HIS FOLLOWER COUNT.
WHILE I WOULD DEFINITELY IMPROVE THINGS ABOUT THIS NOW, IT PROVED HOW THINKING ABOUT ADDITIONAL ASPECTS SUCH AS READABILITY OR VIEWER RETENTION CAN AFFECT GROWTH!
KEEP IT MOVING
WHEN YOU'RE SCROLLING THROUGH TIKTOKS OR INSTAGRAM REELS, STILL IMAGES CAN SEEM BORING
AND SKIPPABLE.
BY ADDING SOME SUBTLE MOVEMENTS,VISUAL EFFECTS AND SOUND, THIS PIECE OF ARTWORK WAS BROUGHT TO LIFE AND REACHED A WHOLE NEW AUDIENCE OF VIEWERS.
IT HOOKS FANS OF THE GAME IN AND KEEPS THEM WATCHING UNTIL THE PRODUCT IS SHOWN
BIG SCREENS LIKE SHORT STUFF TOO!
All Videos
01:32:38
26:44
18:46
26:05
16:31
02:00:35
40:10
35:28
WHILE IT MAY FEEL LIKE THE RISE OF TIKTOK HAS CAUSED THE DOWNFALL OF
LONG-FORM CONTENT (OR AT LEAST OUR ATTENTION SPANS), SHORT AND SNAPPY MEDIA WAS AROUND LONG BEFORE DOOMSCROLLING WAS BORN!
USUALLY IN THE FORM OF TV ADVERTS, SHORT FILMS, MUSIC VIDEOS, OR PREVIEWS, SHORT-FORM CONTENT STILL HAS A HOME ON THE WIDESCREEN.
HERE ARE SOME EXAMPLES OF SHORTER PROJECTS I'VE EDITED, INCLUDING MUSIC VIDEOS AND PROMOTIONAL CONTENT FOR 'THE LOSING SCORE', SPONSORED SEGMENTS FOR YOUTUBERS, HIGHLIGHT REELS, AND MORE.
THIS IS JUST A SMALL FRACTION OF THE SHORT-FORM WORK I'VE DONE SO FAR, AND I WOULD LOVE TO MAKE EVEN MORE!
WANT TO MAKE SOMETHING COOL TOGETHER?
SEND ME AN EMAIL AT BRODIEMAKESCOOLSTUFF@GMAIL.COM
WE CAN MAKE SOMETHING COMPLETELY NEW OR SOMETHING FAMILIAR,
MAKE THINGS SERIOUS OR KEEP IT LIGHT-HEARTED, GO FULL GEN Z BRAINROT OR KEEP IT GROUNDED, WHATEVER YOU NEED - LET'S CHAT!
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